Author Archive

Marketing Case Studies

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Jake Wixom Image Isn’t Everything… Or Is It? We all know that first impressions are important, and this is partly because they only come once. In business, a first impression is often all you get. A billboard alongside the freeway, a 30 second spot on TV, a small ad in a newspaper; we do a lot to carefully shape the…
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Status of the Provo Music Scene

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Jake Wixom Provo on the Rise Over the past few years, Provo has stepped out of the shadows and into the spotlight of legendary music cities. San Francisco helped bring about the reign of rock legends like Jimi Hendrix. Detroit gave us Motown. New Orleans will forever be known as the birthplace of jazz. Nashville, Seattle, Austin… Each one of…
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Provo: The New Seattle

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Jake Wixom Provo is to Indie as Seattle was to Grunge Provo . . what the artistic world has come to call an explosive, creative hotspot, and one we call home. Maybe you’ve heard that Provo was recently chosen as one of just a handful of cities to receive Google Fiber, or that Imagine Dragons, a band that is being…
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The History and Growth of St. George

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Jake Wixom What Makes the City of St. George Great St. George, Utah was founded in the late 1800s as the “Cotton Mission” of the LDS church. Since then it has grown into the 8th largest city in the state and is consistently one of the fastest growing cities in the nation. This rapid growth has been the result of…
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How to Pick a URL

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Jake Wixom Choosing the Right Domain Name In today’s world, it is not enough to have a great local presence as a new business. People rely so much on the Internet to get information that even if you are a local, mom-and-pops restaurant, you need to have a good web presence so that people can find the information they are…
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The BYU vs. Utah Showdown

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Jake Wixom A Tale of Two Universities On Saturday, September 21, a century-old war between two university football teams will once again be fought at LaVell Edwards stadium right here in Provo, Utah. In anticipation of this epic battle, I’ve decided to break down the history of what has come to be known as “The Holy War”. For about the…
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Aero – Local AND Recordable TV Service Online

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Jake Wixom Welcome to Utah, Aero. Aero, a relatively new, online television service, has recently launched its services in Salt Lake City and is now available throughout all of Utah. On August 19, 2013, Utah became the newest addition to the Aero community. The Salt Lake City area (as well as the rest of Utah) was chosen because of its…
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The Provo Rec Center

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Jake Wixom The New Facility After years of anxious anticipation, the citizens of Provo now enjoy their own, state-of-the-art recreation facility. Not only is the building refreshingly original in appearance, but it is also incredibly functional. Thanks to the sheer massiveness of it, the rec center is able to offer an abundance of space dedicated to an enormous variety of…
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The History of Labor Day

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Jake Wixom A Little Lesson in History Maybe you’re like me and you’ve wondered about the origins of some of our nation’s holidays. While we’ve always enjoyed the day off from work and school, many of us have never known the actual story behind Labor Day. The American Working Man…and Woman…and Child The first Monday of every September marks a…
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The Most Important Elements of a Great Blog

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Jake Wixom A Great Way to Grow Your Online Presence Having a well designed blog attached to your company’s website is a great way to increase web traffic, help your search engine optimization, and keep your customers informed and interested. Listed below are a few things you can do to be sure your blog is attractive, professional and impactful. Uniformity…
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