Applying Our Marketing Strategy to Your Company

Oct 17, 2014

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Business Strategy

Helping increasing your potential for success.

In successful businesses strategy is everything. Strategy is defined as a plan of action or policy designed to achieve a major or overall aim. This seems like a pretty straightforward explanation but all too often this little detail is skipped over. This might be exactly why the SBA reports that over 50% of small business fail in the first 5 years. Without a guiding strategy, focus is often lost, productivity goes down and businesses fail.

If your business does not have an overarching strategy, stop everything that you are doing right now and start making one. Taking the time to create a strategy that will unite your business could be the very thing that saves it. Use the suggestions in this blog post to help get you started!

Our strategy for marketing encompasses every aspect of your business. Innovation Simple is in the business of helping your business succeed and that comes through strategy.Our marketing strategy consists of five points:


If you are struggling with coming up with a strategy we are here to help. We will sit down with your business and together come up with ways to help your business succeed not only now, but in the long term by creating a vision and goals to accomplish that vision.


We will help you build and identity that consumers look to and trust. You need to create your business as a brand that stands for and promises something and in turn delivers on those promises. Together we can create a strong and recognizable company identity.

Web Design/Media:

By creating innovative websites, we add credibility to your business and make your website more user friendly. Through the use of different media we will put your company in the places it needs to be. This will help your company be seen by the lowest hanging fruit, or in other words the people most likely to pay for your products or services.


If your company is unable to generate leads you will be unable to generate business. Without leads and business the demise of your company is inevitable. By creating an identity as well as media which are on strategy with your company’s goals, together we will generate leads for your business.

Creating a strategy will help your business. Sticking to that strategy and modifying it when necessary will ensure you stay in business. Our strategy at Innovation Simple hinges on us being able to help you fulfill your strategy. Contact us today to find out how we can work together by applying our marketing strategy to yours to ensure your continued success!

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