Archive for the '' Category

Live the American Dream in Salt Lake City, Utah!

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Scott Christofferson So you want to live the American dream do you? That’s good because if you’re in Salt Lake City, Utah you have a great chance of doing just that! A recent study says that children born in a low income family in Salt Lake City are more likely to live the American dream than anywhere else in the…
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New Year's Resolutions: Forget the Goal, Focus On the Process

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Scott Christofferson It’s January 2, 2014 and your new year’s resolutions are fresh on your mind, near to your heart and newly a part of your schedule. How do you feel? My hope is that you’re still feeling motivated, resolved and energized. Here are a few thoughts I have on making sure that you stay motivated and produce results. Processes…
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How to Cook a Turkey for Thanksgiving

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Scott Christofferson Make a Lasting Impression With Your Marketing AND Your Turkey Your marketing says something about you and your business just like your Thanksgiving Turkey says something about you – not just your cooking skills! We don’t want you to fail in either area so know that we are hear to help with everything from designing your ecommerce website…
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Stand Out On LinkedIn

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Be Sure to Stand Out On LinkedIn there are great profiles, okay profiles and horrible profiles. But we don’t need to discuss the okay and horrible profiles. Today we’ll be discussing a few things that will help you to have a great profile – tips that will help you land your next job! It really isn’t enough to just fill…
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Four Things You Didn’t Know You Could Do on Facebook

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Learn More Than Just the Basics You’re probably pretty familiar with Facebook. You know how to stalk your ex-boyfriend/girlfriend, post photos, “Like” posts, join a group, create an event, etc. BUT here are four things that you may not know. I know I didn’t know about them. Four Facebook Tips 1. Post Embedding: Facebook lets you embed a post from…
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Giving it Away for Free

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There is a new trend in modern society – people give content away for free. Why? How can you make money if you give away your products and services for free? Is it possible to be lucrative and giving at the same time? Of course it is! We live in a day and age where watching music videos, television, and…
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Testimonials: Your Company Needs Them!

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Scott Christofferson Customers Need Proof Everyone wants bang for their buck, their money’s worth, a good deal, quality service, results and the list goes on! Before we sign contracts or make purchases most of us want to know what we’re getting, but if there isn’t a clear track record from the brand or company or we don’t know someone who…
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Thoughts On Marketing Meetings

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Scott Christofferson Don’t Meet Just to Meet You’re not really a fan, your employees are probably indifferent or negative about them, your friends are tired of hearing you complain about them, and there are only so many times your significant other can pretend to care about them. Whether you like it or not, if you are a part of any…
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Are You Sure That's a Word?

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Scott Christofferson Unacceptable I’ll be the first to admit that I’m not an authoritarian who exists to decide whether or not a word is real or completely made up. In almost any language, there is a complicated and imperfect process of deciding the correct form of a word and what variants are unacceptable and incorrect. Although many of these made-up…
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Writing Content For A Website

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The ‘content’ process Determine the needs/wants of your website and it’s purpose Formulate content for each page Design content layout Review and revision Content submission Final adjustments Determine the needs/wants of your website and it’s purpose When formulating your content,consider it’s purpose on the website. What is it you’re trying to accomplish with this content?Are you selling a product?Are you…
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