According to an article published today by Forbes magazine, including your employees in your social media marketing could be your best move. Up until now many companies have kept their employees from participating in social marketing for fear that they would misbehave (which unfortunately has been the case for some big companies). The fear that employees would speak poorly or…
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Although there have been over fifteen government shutdowns in the past forty years, this year’s government shutdown has drawn more attention than most shutdowns. The simple factor that distinguishes this year’s shutdown is social media. Social media has provided continued insight into the progress (and non-progress) of the current shutdown situation, making the status of the shutdown more readable to…
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Tyler Carter Secure Wireless Network Wi-Fi is an amazing technology that has made the use of the Internet easier for personal and public use. This wireless internet access can come with a price though, and that price is security. When your Wi-Fi network can be accessed by unauthorized people you open yourself up not only to people stealing your bandwidth,…
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If up until this point you’ve thought that social media doesn’t matter, you may want to rethink your strategy. According to this Wall Street Journal article, social media could be the deciding factor for big investment companies deciding whether or not to invest in your company. According to Christophe Vandaele (who was quoted in this article), a managing director at…
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Vintage Coca-Cola Design Anyone who has started their own company knows that there are a million different steps involved in operating a small business. Sometimes, in the beginning stages, as priorities are jumbled, design is overlooked. Oftentimes, design doesn’t make it on the priority list at all. Many small companies, in an attempt to save time and money or both,…
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Within the past few years Provo has received attention for a lot more than just an unpredictable football team. The summer farmer’s market, the bicycle collective, and a number of different community events, concerts, and festivals have all drawn attention to Provo city in recent years. But above all that Provo has received recognition for, both local and national onlookers…
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Tyler Carter Want More Music? Remember the day when wanting to listen to some new music required going and buying a new album, visiting a music venue or taking your chances with the radio? Today, anyone with a decent Internet service has access to unlimited music right at their fingertips. Companies like Apple, Amazon and Wal-Mart provide digital copies of…
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Tyler Carter The Importance of a Name When it comes to starting a business in today’s market, the name of your business can have a huge impact on initial and long term success. There are many ideas and theories about how to name your business and what kinds of names are best. While there is no set-in-stone way to name…
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Tyler Carter Beautiful St George St George is the place that Innovation Simple calls home. It is a place rich in beauty, history and culture. It would do us all well to get to know St. George a little better. The first known inhabitants of the area now known as St George, were the Virgin River Anasazi and the Pauite…
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If you’ve been on the Internet even ten times in the past two years, you’ve probably seen an infographic. Infographics come in all colors and sizes, but you can usually recognize an infographic by its shape; it’s that long, vertical image that shares all sorts of data (including charts, maps, statistics, etc.) in a colorfully designed image. But why use…
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