Proper Website Design for Small Businesses Fight to the Death The Internet has brought tremendous opportunities for small businesses around the globe, allowing them too reach out to a more broad customer base. The big problem that comes along with this is the fact that every small business on planet earth wants their fair share. Each niche has its own…
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Small Businesses Fail – But Why? Perhaps you already know that the failure rate in small business in the United States is very high. At least 85% and maybe as high as 98% of new small businesses fail before they hit the five year mark. 70% of small businesses go broke before their 10th anniversary, according to the Small Business…
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Marketing is the science and also the art of selling products and services. By virtue of its favorable representation of products and services, it makes consumer, customers and general public aware of product. It let the potential buyers, general public and end users to be aware and familiar with the brands and their goods and services. Nowadays all businesses whether it’s a toy manufacturing company or a business consulting firm, have to sell either their products or knowledge. Continue Reading »
The times have changed in the way consumers research and shop around in order to get the best product at the best price. When I was young I remember going all around town from store to store in order to find a pair of shoes that felt good and was affordable for my Mom. Continue Reading »
More than ever, the best web design is super important for small businesses. Forrester Research has studies that show by 2012 nearly all companies will be focused on internet based marketing technology more than traditional mediums. There has never been a time in history where potential customers have more information at their fingertips to evaluate companies and websites are the face of small business, mid-sized companies, and Fortune 500s. The rankings, design, features, functionality, and speed of a company website plays a major role in the impression that potential customers have of the business.
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The other day, a friend of mine went to Office Max to buy some paper for his office. When he arrived, he realized that this would be an interesting purchase because of the various options that were available to him by Mr. Max himself.
Continue Reading »Small business is a constant battle for business owners and managers as they need to wear all of the hats of a bigger business with less people. A trusted author and small business consultant David Frey reminded me of the 6 deadliest marketing mistakes that small businesses make year in and year out. There are lots of authors who have…
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