A Unique Approach to Film
The internet represents a completely artificial environment, it is hard to know which companies are legitimate, and who is really passionate about what they do.
In the real world, the values of your company are embodied by your people, online it should be no different.
Well crafted video has the potential to communicate the core characteristics of your organization in a natural and relatable way, establishing trust and credibility while reinforcing marketing efforts with sincerity and substance.
Our ‘non-commercial’ film utilize high quality equipment and proven cinematic film technique to leave a lasting impression rather than attempt a direct response message or sales strategy. Don’t consider these films advertising, they serve more as an optimized replacement for face to face interaction, allowing online viewers a sense of “knowing” who you really are.
What is Responsive Film?
Authentic and engaging media is the heart of Responsive Film. These films engage audiences on a level otherwise untouched in the online space. Companies who utilize Responsive Film see value in engaging with potential customers in a way they have yet to explore.
This new approach to film is based in discussing the brand in an engaging way. The engagement is created through a proprietary exploration process culminating in Responsive Film.
Responsive Film serves as an optimized replacement for face to face interaction with your online audience. They seek to establish an emotional connection with the audience.
What Are the Features of Responsive Film?A typical Responsive Film follows these standards:
- Short (1-2 minutes)
- Emotionally Responsive
Responsive Film Examples
New Approach to Boardroom Conversation
Corporate Communications Conversations
Jasmine Song: Cision Global Analyst
Oh – The Pizza Man
If you are interested in connecting with our Responsive Film team, call Innovation Simple at 888-559-3274.