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Why Relationship Marketing is Essential for Your Social Media Presence

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Social Media Requires Being Social You may be wondering why every business today has a Facebook page, Twitter, Instagram and a whole host of other social networking icons on their home page but some businesses seem to do better than others. The answer to this phenomenon is simple on the outside but complex inside. The short answer is that all…
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Does Social Media Have a Future?

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Jonathan Rose In the last 5 years we’ve seen huge changes in the social media realm. Businesses have begun to use of the world of social media. Twitter and Facebook have made the transition more than anyone would have ever imagined. In 2009, how the customer’s opinions affected social media was realized. And by the end of 2011, media was…
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Media Convergence: How to Buy

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Buyer’s remorse. It’s something we’ve all experienced and are eager to not experience again. So much so, in fact, that we as a society will spend hours, days, and weeks on end researching different product specs and deals just so we can feel justified in buying that 60” LCD screen. In lieu of this there is a phenomenon that has…
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