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Facebook Advertising

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Jonathan Rose Facebook Ads and Promoted Posts There are two basics ways to advertise on Facebook, first, through the traditional side-column advertisements and second, through the recently added “promoted posts.” Although at first glance the difference might not seem marginal, with a simple comparison the two forms of advertising via Facebook appear to retrieve very different results. Facebook Ads Facebook…
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Discovering LeadershipUnder Rocks and Logs

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All management positions are occupied by leaders. True or False? Answer: False Leadership can be cultivated. It can be discovered within an employee, or it can be acquired. But to better understand how to identify leadership, we must first understand a common and problematic practice relative to management. Candidates are frequently placed into leadership roles based on prior performances that…
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