Archive for October, 2012

Conversion Rate Optimization In a Nutshell

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A Simple Methodology Sometimes Misunderstood Conversion Rate Optimization (CRO) is sometimes dissected the wrong way. Too many people follow tips and tricks outlined by CRO “experts” that seem reasonable and worth the effort of testing out. For example, having a giant green banner or a contact form on the left side of a website might work for some, but that…
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