Archive for the 'News' Category

Building a Brand Identity

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Check out these simple tips that will help you build a more successful brand identity! These tips come straight from our office expert, Jared Barfuss! Don’t wait to improve your brand identity!

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The History of Labor Day

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Jake Wixom A Little Lesson in History Maybe you’re like me and you’ve wondered about the origins of some of our nation’s holidays. While we’ve always enjoyed the day off from work and school, many of us have never known the actual story behind Labor Day. The American Working Man…and Woman…and Child The first Monday of every September marks a…
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Why Pinterest is Not Just for Your Pre-teen Daughter

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When you first created a Pinterest for your business, you might have been overwhelmed by the number of hairstyles and brownie recipes you encountered. But Pinterest actually has a lot more to offer than beauty secrets and treat recipes (although we like those too!). In fact, Pinterest is a great way to show your customers what your company is all…
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Foursquare: A Thing of the Past?

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Remember Foursquare? You know that app that allows you to check into various businesses and locations. If you check in often enough you become the Mayor of that business and people who check in get special perks like discounts and free goods. Many businesses have found over the years that utilizing Foursquare has provided an outlet for their customers to…
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Predicting the Next Best Social Media Idea

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Stay A Step Ahead The future of social networking looks bright as everyone from businesses, celebrities, and regular Joe Schmoe are plugged in and looking for the latest thing in social networking. People love to share ideas and plans (among other things) in the pursuit of feeling a sense of belonging. Knowing this, it is possible to make some predictions…
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Reaching Customers Who Don't Go Online

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Not Everyone is Online When it comes to maintaining your customer base, all avenues should be covered but it is particularly important to reach out to your customers who do not go online. Why? It’s pretty simple, as of 2011, 1 out of 5 adult Americans has never used the Internet (according to The Pew Internet & American Life Project)….
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Taking a Chance with Advertising

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Traditional Can Still Work With all of the advances in social marketing and the newer, faster ways to connect with your audience you may think that traditional advertising is going the way of the dodo. This is not the case at all. In fact, while some people are still annoyed by traditional marketing and advertising tactics they can still work…
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[Insert Misleading Headline about Twitter] – Tips for Tweeting Your Business

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Jonathan Rose Do you and your business use Twitter for advertising and supporting your business? Although you may be confused as to what my headline means, you’ll be interested in improving your tweeting skills by reading further. When writing this article, I thought about putting up a headline that sounded amazing, only to lead you into this article to disappoint….
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Keeping Up With Social Media

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Jonathan Rose Staying on top of all the updates that are continually introduced to Facebook, LinkedIn, and other networking and media sites can be exhausting. Using all your venues of social media to fullest capacity is in all reality, a full time job. Here are a few updates for those of you out there who are still managing your media…
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