Yahoo is a strong second behind Google in Search Engines so it is very important to optimize your website to be indexed by Yahoo. There are some differences between Google and Yahoo that people should be aware of. Their crawler, Slurp, is probably the most active bot on the web because there are sometimes more web pages indexed in Yahoo. Continue Reading »
Google focuses a lot more importance on links than both Yahoo and Msn. Google ranks these links by quality and relevancy. Google looks at the content of a site and its relevance for the on-the-page factors like title, density, depth and more. They look closely at who Continue Reading »
Google created the algorithm Pagerank to determine the value of a page. The ranking is 0-10 with 10 being the highest. Google was originally called Backrub because of the software they had to determine the backlinks coming into a page from another. Pagerank takes into account the links coming in as somewhat a vote. The more votes to a page the higher the PR will normally be. Also the importance of the page casting the vote also plays a role. Continue Reading »
Search Engine crawlers cannot crawl and index Adobe Acrobat PDF Files. If you have information that is of great importance to you and you want to have that information on your website you must always make sure it is in a format that the search engines can see it. You must convert your PDF files into Continue Reading »
In your title and meta tags avoid having stop words because these are words search engines ignore to improve the speed and relevancy of their results. These are words like Continue Reading »
Search engines cannot read images so having a ton of cool graphic pictures means nothing to them. This is where you have to have alt tags to give the search engine some information in regards to what that picture is. Continue Reading »
One of the most important parts of doing seo for a website is to pay attention to the on-page factors.
“Go Live” Tips
* Have other relevant sites link to yours. * Submit it to Google (Innovation Simple can help you with this) * Submit a Sitemap as part of our Google webmaster tools. Google uses your Sitemap to learn about the structure of your site and to increase our coverage of your webpages (Innovation simple uses XML Google compliant sitemaps for all of our SEO clients). Continue Reading »* Domain Name * Titles * Meta Tags * Code and Structure * Content * External Links * Quality of hits * Quantity of hits Continue Reading »
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