Are You Really Listening?

Feb 21, 2013

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Posted In : General Marketing

Scott Christofferson

Listen Up

Being a good listener is essential to being an effective leader. And if you’re a business owner, marketing professional or sales person it’s really important. People want to be heard. They want to know that you know what they really want deep down inside. The only downside is that many times people don’t say exactly what they want but they really want you to know . . so listen closely.


As you listen remember names and details, read (listen) between the lines, show you care, and strive to understand your workplace more than you already do. Here are some tips to accomplishing this by listening better:

Listening Tips

Always focus on the person you’re talking to by maintaining eye contact.

Notice their body language and gestures.

Don’t multitask – focus on what they’re saying.

Engage in the conversation by asking questions.

Just listen, don’t interrupt.

Being a good listener will open doors. What helps you be a good listener?

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