When building links to your website it is vital to make them look as natural as possible. You do not want to be a one hit wonder meaning that you are solely going after one keyword. As you build links they have to show a variety of anchor text. Continue Reading »
The idea of the internet is to have documents that hyperlink to other documents that are on the world wide web. Google, originally called Backrub, started by being able to create a system on how to calculate the importance of a webpage by the links that point to it. Continue Reading »
When selecting keywords for a new website is best to not target some highly competitive phrases because it will be very hard to get your new website listed in Google. It is best to use a variety of phrases to go after. If you are going after furniture then it will be best to go after Continue Reading »
There are many people who are constantly hearing that if you want to get indexed in Google then you need to add your url to Google. This is not the best way to get Google to index your site. What happens when you add your website to Google’s add your url page. Continue Reading »
There are several tools to help in the search engine optimization process. Firefox has several extensions to help in SEO. The one that everyone should have that is doing SEO is called SeoQuake. This extension has many different tools that will show many parameters of a webpage. Continue Reading »
Dear Innovation Simple clients and anyone else out there that have someone who uses SEO, we want to keep you up-to-date on search engine market share.
These are results for April 2008 from Hitwise.
All search engines have what is called a search engine results page or (SERP’s). The serp’s are different for each search engine but their are some basic parameters on search engine results pages. Continue Reading »
Changing to a new server? Changing a site’s IP address can be a hassle. However, with these few steps you can ensure a smooth transfer from one server IP to another. Continue Reading »
The age of a domain name plays a vital role in search engines. Just like offline businesses where companies that have been around a while increase in credibility to customers as opposed to start ups. Search engines do look at the age of a domain name as a factor. While it is not a killer to start ups it is looked at. There are two things that are looked at. Continue Reading »
MSN rounds out the top 3 search engines and is still a search engine that website owners should want to be listed in. MSN does have a loyal audience that does not use Google or Yahoo so here are some things to keep in mind when optimizing for MSN. If you optimize for Google and rank very well chances are you will rank well in MSN. Continue Reading »
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