Performance Marketing Blog

The latest from the marketing managed team.

Innovation Simple Blog

Nov 25, 2011

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Why over 85% of Small Businesses Fail

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Small Businesses Fail – But Why? Perhaps you already know that the failure rate in small business in the United States is very high. At least 85% and maybe as high as 98% of new small businesses fail before they hit the five year mark. 70% of small businesses go broke before their 10th anniversary, according to the Small Business…
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Nov 12, 2011

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Why You Need CONTENT for SEO

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Content is KING in SEO Google’s Matt Cutts has repeatedly said that quality content is key to Google rankings, and Bing’s Duane Forrester reminded marketers at SMX Advanced 2011 that “all SEO ranking signals revolve around content of some kind”. Before Google rolled out its Panda update, Matt Cutts consistently told webmasters they needed to focus on content for SEO….
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Nov 8, 2011

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SEO Beats Social Media and PPC in B2B Lead Generation

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SEO is the #1 source of leads for both B2C and B2B marketers, beating out both PPC and social media marketing in a recent survey of online marketers. The 2011 Webmarketing123 State of Digital Marketing survey was conducted online in September. Over 500 marketing professionals completed the survey. Some bullet points in the survey reveal that: 46% of B2B participants…
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Oct 6, 2011

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Steve Jobs Has Passed Away

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The technology mogul and co-founder of Apple, Steve Jobs, has passed away at the age of 56. Over the past 8 years Steve has been battling pancreatic cancer and on 10/05/2011 he finally lost the battle with the disease.

Oct 5, 2011

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Google Earth Downloaded 1 Billion Times

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Google has many products that are very popular including Google Earth. Google Earth started back in 2005 and now in 2011 there have been over 1 billion downloads of Google Earth desktop client, mobile app and Google Earth plug-in.

Oct 5, 2011

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How To Choose A Marketing Agency

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Marketing is the science and also the art of selling products and services. By virtue of its favorable representation of products and services, it makes consumer, customers and general public aware of product. It let the potential buyers, general public and end users to be aware and familiar with the brands and their goods and services. Nowadays all businesses whether…
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Oct 5, 2011

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The O Pack vs The 7 Pack

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With the world wide web as a basic commodity in every home and business, searching for information has never been so easy and useful. Search engines are very useful in our daily lives Top search engines include Google, Yahoo! And Microsoft’s Bing and the results returned by these search engines are considered very reliable by a great number of online…
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Sep 29, 2011

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History Of Google Updates

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The ‘Secret Sauce’ of Google An update takes place when a search engine reorganize their ranking algorithm and starts to re-rank all the Web pages in their database based upon the most recent ranking criteria. Since its inception about 1.2 decade ago, Google have attempted thousands of alterations to their algorithm, or “secret sauce” which makes the search tycoon actually…
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Sep 22, 2011

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Advantages Of Online Publicity

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Without any speck of doubt, during the current era the Internet has become the most used platform for communication. Today, majority of the people spend their work and leisure time in front of their computers on the Internet. As social networking sites replace meeting up with friends and searching the Internet for information rather than going through books becomes the…
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Sep 22, 2011

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Some Of The Latest Google Algorithm Changes

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Google has the reputation of being a leading search engine with unmatched characteristics of finding highly specific information at a quick pace. In order to improve the quality of search engine results, Google continues to make small changes to the algorithm every now and then. But there are times when they launch an update to their algorithm that can be…
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