Performance Marketing Blog

The latest from the marketing managed team.

Innovation Simple Blog

Jun 6, 2011

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Why Companies Should Become Content Publishers

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When it comes to making your mark on the World Wide Web, a website is easy to build and put onto a server. Literally, anyone can have a website up and running after purchasing a domain name and hiring a professional web design agency like Innovation Simple.

Jun 6, 2011

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Updating Software Is Vital

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You don’t have to look far in the news to see a story about a company that let it’s guard down and ended up getting hacked, having their site defaced, or worst of all losing customers data to hackers.

Jun 6, 2011

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How to Get the Best Possible Logo for your Company

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If you are a business owner, you need a good logo. If your current logo was created by an amateur artist, you probably don’t have one. And even if you did hire a professional graphic designer, you may be disappointed with the results.

Jun 1, 2011

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Online Video Exponentially Grows

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Everyone in the world knows about YouTube these days, however some may not know the exponential growth that YouTube has experienced. Over the last 6 years YouTube has gone from very short videos to now movies.

Jun 1, 2011

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Why Have Your Logo Professionally Designed

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According to Wikipedia, a logo is a mathematical element (ideogram, symbol, emblem, icon, sign) that, together with its logotype (a uniquely set and arranged typeface) form a trademark or commercial brand. Typically, a logo’s design is for immediate recognition. The logo is one aspect of a company’s commercial brand, or economic or academic entity, and its shapes, colors, fonts, and…
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Jun 1, 2011

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5 Tricks To Increasing Conversions On A Website

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To reap increased profits from your website, one of the most crucial things you need to manage is to track ways to increase conversions. In internet marketing terms, conversion is when visitors to your site execute whatever action you’re hoping for, such as signing up for your newsletter, communicating with you for a quote or buying your product.

May 27, 2011

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Websites Need Continual Content

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Things are being done in this world fast. Technology runs faster than we can. Sometimes it may seem hard to stay with it, but it’s the best way to keep a website active. Make sure you always update your website’s info. Whether you’re updating because of world news, or you’re updating because of personal issues, keeping the viewer/customer notified is…
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May 27, 2011

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Why Companies Need To Use SEO In Their Marketing Plan

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Businesses hoping to succeed in the modern world must pour their energies into the Internet. With passing trade moving off the high street and heading online, companies need to have a good online marketing plan. The most vital thing to become successful in running profitable online business is marketing. Your website will not be

May 26, 2011

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Google's Guidelines For High Quality Websites

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With the buzz around the internet marketing community with the latest big update from Google to their algorithm dubbed as Panda aka Farmer update, Google has come out with some guidelines in producing high quality websites.

May 25, 2011

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Websites Build Credibility

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When asked “how many people use websites?” at any occasion in 2011 everyone will raise their hand if they are in the United States. So the next question is “why do people use websites?” and why are they so important in the reputation of a company? In this article we will discuss some of the important reasons on why companies…
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