Scott Christofferson Christmas really is the most wonderful time of the year, isn’t it? There is so much to do and enjoy, people to visit and love to share. One of my favorite holiday activities is going to the movies and this year has a solid line up of movies which means everyone can find a movie they’ll enjoy this…
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Scott Christofferson Make a Lasting Impression With Your Marketing AND Your Turkey Your marketing says something about you and your business just like your Thanksgiving Turkey says something about you – not just your cooking skills! We don’t want you to fail in either area so know that we are hear to help with everything from designing your ecommerce website…
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Judging an Album by its Cover A couple of Music Mondays ago, I wrote a post called “Band-ing and Branding” in which I talked about how important it is for bands and businesses alike to create an image or a culture around their music/product. One huge aspect of this for musicians is album artwork. It’s a perfect opportunity for them…
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The Genius of Coldplay There’s something about Coldplay that I’ve noticed, and maybe you’ve seen it too. This brilliant 4 piece from England has been around for over 15 years now and they’re somehow still at the top of their game! Haven’t you noticed? A band’s popularity is usually what destroys them. Once everybody likes them, nobody likes them anymore….
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There is a new trend in modern society – people give content away for free. Why? How can you make money if you give away your products and services for free? Is it possible to be lucrative and giving at the same time? Of course it is! We live in a day and age where watching music videos, television, and…
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Jake Wixom Image Isn’t Everything… Or Is It? We all know that first impressions are important, and this is partly because they only come once. In business, a first impression is often all you get. A billboard alongside the freeway, a 30 second spot on TV, a small ad in a newspaper; we do a lot to carefully shape the…
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When I first started using Twitter, I never thought how important it was to tweet daily and I never did figure out how to get followers. I always thought it was all about following other Twitter users and tweeting about various topics, hoping that someone would start following me. It never has turned out that way since I’ve used Twitter…
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When I first started using Twitter, I never thought how important it was to tweet daily and I never did figure out how to get followers. I always thought it was all about following other Twitter users and tweeting about various topics, hoping that someone would start following me. It never has turned out that way since I’ve used Twitter…
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Why do we use hashtags in our social media conversations or even to the extreme of in our daily conversations with friends? In August 2007, a year and half later after Twitter emerged into the social media scene, Chris Messina proposed the use of the hashtag. The first tweet with a hashtag that Messina sent out was “how do you…
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Scott Christofferson Customers Need Proof Everyone wants bang for their buck, their money’s worth, a good deal, quality service, results and the list goes on! Before we sign contracts or make purchases most of us want to know what we’re getting, but if there isn’t a clear track record from the brand or company or we don’t know someone who…
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