Scott Christofferson Be Social Starting your journey in the world of social media can be an intimidating step. Facebook has over a billion members and Twitter has about half of that. The audience is there but creating a social media presence for your company means that you’re starting something new and building your presence will take time and work. There…
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The Season of Love This love story starts in February (surprisingly enough) of 2003. A website called myspace (for all you young readers out there) was all the rage with teenagers, musicians, and artists of all kinds. It immediately gained the ire of most over the age of 25 due to its potty-mouthed content, but pioneered the industry nonetheless. Google…
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How Does Social Media Tie Into SEO? Here at the office, we’ve talked a lot about SEO lingo and which terms are becoming more and more improper to use on a daily basis. “Link building” is one of those terms. Many of us in the SEO industry, including myself, have written articles on subjects like “Link Building in 2012” or…
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By: Mike Green How Are You Connecting? 2013 will be a maturity year for the Internet Marketing industry. As referenced by this excellent post by one of my colleagues, the internet marketing industry is becoming more about people and relationships, and less about “optimization” for Google’s algorithm. In spite of marketing being an integral part of every day human interaction,…
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Keeping Up with Your Audience Pinterest is the third most popular social network in the United States, offering marketers a variety of opportunities to extend their business and get a larger reach to a greater audience. For those with limited time, there is good news. In this post I will share 3 powerful Pinterest marketing tools that are absolutely free!…
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Why Social Media Why would you consider something like social media for your business? Many seasoned business owners have asked themselves this question over the past few years. The social space seems to be filled with primarily two groups. The small startup business that is doing social media because they can’t afford to pay for anything else for marketing, and…
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Too Busy for Twitter? We talk to businesses about the importance of keeping up with the evolution of communication. Regardless of what business you are in or social circle you roam, communication is the key element to succeeding in your venture. Yet, almost universally I hear from business owners that they are “too busy for Twitter” or “just don’t get…
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Tool #1: Hootsuite.com Do you like to blog? Do you have social media profiles that you don’t use very much? If your online goal is to build up a great social following and to get traffic to your website, this tool is definitely for you. Dlvr.it helps you distribute your blog posts to all of your social networks almost effortlesslyy….
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Internet marketing is the promotion of products and services on the web. This form of marketing has many advantages over traditional methods, including lower cost and the ability to reach a wider audience. Because the web combines aspects of television, radio and print media, it’s value to a marketing campaign is superior to other media choices, especially when cost is…
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Internet marketing is no longer a huge mystery to most businesses. Almost everyone has an informational webpage at the very least. Unfortunately, throwing up a one-page site isn’t enough anymore. Potential customers are looking for more of a personal connection. Social media is what makes that possible.
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