Performance Marketing Blog

The latest from the marketing managed team.

Innovation Simple Blog

Nov 20, 2013

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Marketing With Colors

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Colors matter. Simply put, every color appeals to a different audience. You may have noticed that some companies appeal to you more than others. I will give you an example of the importance of color in marketing. Coca-Cola – This is just a paraphrased story. Or rather, this is how I assume it went down. I wasn’t there so don’t…
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Nov 19, 2013

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Winter Book List 2013

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Don’t let the winter cold get you down! There’s nothing cozier than cuddling up next to the fire with a great novel in hand—that’s my opinion, anyway. Here’s a list of some of the books I’ll be reading this winter season: 1. Home by Toni Morrison. Whether or not you’re familiar with Toni Morrison, you will not be let down…
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Nov 18, 2013

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Music Monday: Album Artwork

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Judging an Album by its Cover A couple of Music Mondays ago, I wrote a post called “Band-ing and Branding” in which I talked about how important it is for bands and businesses alike to create an image or a culture around their music/product. One huge aspect of this for musicians is album artwork. It’s a perfect opportunity for them…
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Nov 15, 2013

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Gourmet Grilled Cheese

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Grilled cheese may be the greatest comfort food of all time. I remember eating grilled cheese and tomato soup with crackers in it on rainy days while my mom told me to close my mouth while I chewed. I’ve come a long way since then and can now chew with my mouth closed. I can even use a napkin correctly….
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Nov 14, 2013

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It’s Movember

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You may have noticed already but it IS Movember. Heard of this tradition/movement? Or have you at least seen an increase in the number of mustaches around? The organization is “havin’ fun doin’ good”. It’s main goal is to get men to grow mustaches during the month of November with the goal to raise funds for men’s health programs. Movember…
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Nov 13, 2013

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Travel: Instanbul

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Here at Innovation Simple we are trying to shake things up. We want our blog to be something you might actually share with someone else. For that reason this post will not address marketing or web design. We are going to talk about travel. I love to travel. I have spent far too much money on travel in the past…
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Nov 12, 2013

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Dads Are the Original Hipsters

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The book Dads Are the Original Hipsters really nailed it when it comes to understanding many contemporary music, fashion, and lifestyle interests of young people in the 21st century. It’s become something of a badge of honor to look back and see what concerts your dad was attending or what shoes he was wearing in the 60s, 70s, and 80S….
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Nov 11, 2013

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Music Monday: "Zone" Music

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Jake Wixom Here at Innovation Simple we spend a pretty good amount of time each day behind a computer…obviously. Anyone who has worked in a similar environment knows that good music can do wonders to help keep things interesting as well as help to keep the creative juices flowing. The idea is to find music that is subtle enough to…
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Nov 8, 2013

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5 Technology Inventions I am Grateful for This Year

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1. Pebble Watch – Make life simpler by receiving notifications on your watch via Bluetooth. You’ll receive inbound calls, texts, tweets or can shuffle through your music playlist all on your wrist. No more having to take out your cell phone every now and then while you’re on the run. Let’s hope this Kickstarter project turned reality becomes a hot…
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Nov 7, 2013

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Stand Out On LinkedIn

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Be Sure to Stand Out On LinkedIn there are great profiles, okay profiles and horrible profiles. But we don’t need to discuss the okay and horrible profiles. Today we’ll be discussing a few things that will help you to have a great profile – tips that will help you land your next job! It really isn’t enough to just fill…
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