Archive for the 'Graphic Design' Category

Standing Out

How to Make Your Website Pop! Everything is online these days and it can be difficult to make your website stand out among that throng. It is crucial in today’s world to have a website that will catch the eye, interest the reader and continue to engage the directed target. Here are some quick ideas to consider when trying to…
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A Few Websites We Love and Why

These http’s Deserve a Standing Ovation Some websites are extremely useful, others are amazing and some are just downright cool. Here are some of our favorites. Useful Websites asana.com – free teamwork without email. Great website. wrike.com – same idea but with more options. After free trial it costs $50 a month. join.me – helps you meet if you are…
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Four Website Layouts that Make Us Cringe and Why

What to Avoid When Building Your Website Website design is paramount in developing trust with your audience. Research shows that 94% of people cite design as a reason they do not trust certain websites. The Dictionary | On average people spend 10-15 seconds scanning a website. Your text should be scannable and easy to read. Do not firehouse your audience…
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The Importance of White Space in Web Design

Without it, you won’t stand out. If there was ever any question about the importance of businesses having a presence on the internet, that discussion should be dead. But these days just having a website is not enough. Your website has be designed in a way that appeals to users and thus increases traffic to your site. Today we are…
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How Pinterest has Changed the Way we Design

What Your Business Can Learn from Pinterest My wife is a third generation graphic designer, so I’ve heard my fair share of how design and creativity have changed over the years. In the good ‘ol days design was expressed through letterpress, screen printing and hand painting. All three processes were tedious and required very technical skills and expensive materials. The…
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Choosing Fonts

Published under Graphic Design,Graphic Design,General Marketing on

Setting a Typeface Choosing the right font is possibly the most underappreciated art form involved in web design. We often underestimate the effect that fonts can have on the message that the words convey. When choosing a font for your website, keep these guidelines in mind: 1. Figure out the mood. Different fonts have different levels of “seriousness” associated with…
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Entertaining Parallax Sites

Published under Graphic Design,Graphic Design,Web Design,Web Design on

Next-Gen Web Design A few weeks ago I wrote about Sony’s new campaign, “Be Moved”, which uses a fantastically attractive parallax site design. That got me thinking, “I wonder what other companies use parallax sites?”. For those of you following along at home, parallax scrolling is where a site uses scrolling movement, the objects in back moving slower than those…
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A Very Creative Cloud

Creative Cloud vs. Creative Suite Design professionals around the world can relate to the feeling of anxious anticipation when the newest version of Adobe’s Creative Suite is about to be released. It’s like an album drop from your favorite band, except cooler because you can make awesome stuff with it! Now though, all that has changed. Rather than release its…
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A World Made of Adobe

Kings of Creative Design For decades, Adobe has been the big name in creative, digital production. A few years ago, just about every professional in the industry was using Adobe products, or was at least familiar with them. Nowadays, in a world where photography, video production, and web design are not just for the pros, Adobe has caught on with…
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Web Presence for the DIYer

Published under Graphic Design,Graphic Design on

Websites for the Rest of Us Big businesses are willing to pay skilled professionals to give them the extra edge. But what about the folks that are somewhere in between? What about the wedding photographer, the in-home online retailer, or the local rock band? These days it’s so easy to do pretty good work with little to no training, especially…
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