Archive for the 'Free Tools' Category

The Magic Words on Social Media

Please and thank you should not be the only magic words in your “marketing dictionary”. Marketing and social media go hand in hand, which means words are incredibly important for all marketing techniques and material.At Innovation Simple, we love to share our knowledge with our clients and readers to help them and their businesses grow. Using the right words for…
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Social Media Cheat Sheets for your Business

Keeping up with all the changes and updates of several social media platforms at a time can be a drag, but here at Innovation Simple we are all about making your life easier. We’ve put together some key information to make the best out of your company’s social media pages.Did you know that posts that include an image are 87%…
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Leveraging Marketing Mediums

Published under Social Media,Social Media,General Marketing,Free Tools on

What Works The dream of every digital marketer is to reach their audience and get people to listen to their message. The trick is actually getting it done. It’s estimated that there are 1,745,097 (not a real statistic) different strategies to implement in your digital marketing campaign to bring success to your efforts–it’s a rough estimate. Regardless, while digital marketing…
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Learning How to Code

A Round-up of the Best Five Websites That Teach HTML When we hear the word coding many of us get an overwhelming feeling of something complex and extremely difficult; something only the particularly computer savvy can manage. However, coding can actually be quite simple to learn and even fun! Having a website these days is essential for a business or…
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How to Take a Professional Headshot

Published under Free Tools on

A Picture’s Worth a Thousand Words First | Know Why The most important thing to know when taking a headshot is what you’re going to use it for. Is it for your office or for an interview? Seeing the “big picture” will help you create the right atmosphere to get the most out of your headshot. Second | Background It’s…
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Applying Our Marketing Strategy to Your Company

Published under Web Tips,Client Training,General Marketing,Free Tools on

Helping increasing your potential for success. In successful businesses strategy is everything. Strategy is defined as a plan of action or policy designed to achieve a major or overall aim. This seems like a pretty straightforward explanation but all too often this little detail is skipped over. This might be exactly why the SBA reports that over 50% of small…
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The Fight Over "How"

Published under Small Business,Small Business,Free Tools on

Three little letters. The marketing world can be very aggressive and cut throat at times. At Innovation Simple marketing is in our blood, it’s what we do. But sometimes things get out of hand and the marketing fight is taken to a whole new level. That new level currently involves the word “how” and its use. “How” Chobani, a popular…
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The Importance of White Space in Web Design

Without it, you won’t stand out. If there was ever any question about the importance of businesses having a presence on the internet, that discussion should be dead. But these days just having a website is not enough. Your website has be designed in a way that appeals to users and thus increases traffic to your site. Today we are…
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What Stores Can Do During the Slower Months

Repair Projects, Planning, Deep Cleaning, Re-setting August is almost over and the kids are all starting school again. This means one thing for most retail businesses, a couple of slower months. Typically speaking the retail industry experience pretty steady sales during the summer months. But the months between summer and the holidays can see slower sales. These slow months can…
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Productive Office Colors

Published under Web Tips,Free Tools on

Choosing the right colors for your office. Making your office productive is not just a matter of being a great manager, it can be a variety of different things. One of those things we want to focus on today is the affect that your office color palette has on your productivity. If you think your office walls need a new…
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