Scott Christofferson Pin That! You’ve heard about Pinterest, right?! Of course you have. Pinterest is all the rage. It’s visual, it’s addicting, it’s cool. A year or two ago the platform went from 1 million users to 150 million users within six months . . they must be a on to something! Pinterest is everything that Flickr should have been…
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By: Mike Green Marketing Magic As a SEO and Social Media company, we have a great time marketing our client’s business to both potential and existing customers. We get to discover all the little nuances that make a business unique. Discovering those small shades of uniqueness and honing them into a marketing message is something we’re excellent at doing. However,…
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By: Mike Green It’s All About Conversion Establishing a clear funnel for the visitors to your website is one of the trickest parts of effective web conversion. This doesn’t just apply to e-commerce websites, but also to those who are establishing themselves as thought leaders or service providers. One of the largest challenges as a web design company is harnessing…
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Scott Christofferson The Debate Do you think that multitasking is useful? Does it work for you? Many experts believe that it might be the most detrimental method to actually getting work done. It also greatly depends on what you call multitasking and the type of work that you’re doing. Many businesses have this very question about their marketing. Should they…
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By: Mike Green Google’s Panda Update Pandas. Not something you’d typically think of when discussing a websites SEO efforts. In reality, it has everything to do with your website SEO. Of course I’m talking about the Google Algorithm update termed as Panda. Panda was first released in February of 2011 as a way to tighten the controls over those who…
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By: Mike Green Cart Before the Horse Many new businesses fall into the “cart before the horse” mentality by taking on too much too fast. When this happens they attract the wrong type of buyers for the stage of business they are at. Either the products are not fully developed yet, or the pricing model is undefined. This creates a…
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Scott Christofferson Good Content is the Best Content Good content marketing and writing for the Web takes some serious skill. Writing an interesting AND useful blog post is not easy. But you probably already know that. Once you post the article your work has just begun. The way you disseminate your content has taken a lot (maybe even years) of…
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By: Mike Green Choosing a SEO Partner That title makes this sound like a SEO dating website blog post. The reality is that choosing a Search Engine Optimization partner for your business is much like choosing a partner in life. One must tests your potential partner’s theology to be sure it matches your own. In the world of online marketing,…
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Scott Christofferson Listen Up Being a good listener is essential to being an effective leader. And if you’re a business owner, marketing professional or sales person it’s really important. People want to be heard. They want to know that you know what they really want deep down inside. The only downside is that many times people don’t say exactly what…
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Scott Christofferson Online Marketing is Here to Stay Online and digital marketing has grown into something much more than just an optional feature of your marketing strategy – it has become a must for most businesses. Many small and medium sized businesses know they don’t need to have a social media presence just to have a social media presence, but…
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