Jul 30, 2008
When writing content on the internet you have to grab the eye. People scan through information so you have to catch them and get their attention very fast. Using ellipsis can be somewhat like a bullet list. An ellipsis gives you
Jul 29, 2008
In marketing, testimonials are used a lot to help build credibility that there are other satisfied customers. It is human nature to want to see and care about what others are doing and saying. Have you ever driven by a really bad accident and seen mass amounts of people watching the scene or slowing down and not paying attention that…
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Jul 29, 2008
In any business you have to create an edge as to why you are better than other competitors. This is especially true when you do business online. There is a lot of competition so you have to do your homework and create your niche in order to compete. If you have a totally unique product on the market then it…
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Jul 28, 2008
When you are sending e-mails to individuals that have signed-up from some form that you have setup make sure you have an unsubscribe link at the bottom of the e-mail. This will ensure that you are being compliant with all of the Can Spam Act of 2003.
Jul 28, 2008
Writing content for advertisements is something that every business must do. Whether for a newspaper, a magazine, a radio ad, or online it is something business owners are constantly doing in their business. There are some things that will help make your ad stand out like a
Jul 27, 2008
When sending out e-mails use mail merge personalization. This is where you set up your email databasing system to automatically insert information about your contacts like their first name, last name, address, phone #, or what they bought from your company.
Jul 27, 2008
One of the most important things to do when you are doing business is to collect information from potential customers. Both online and offline businesses need more customers. The best way to collect information from potential customers for an online business is to collect their email. Here are 11 different ways to collect email addresses.
Jul 26, 2008
Segmenting your opt-in list can increase your conversion rates by helping you to narrow your different customers by age, demographic, or geographic location. If you can identify your customers on a more personal level then you can tailor more of your e-mails and offers to them. For example if you
Jul 26, 2008
MSN rounds out the top 3 search engines and is still a search engine that website owners should want to be listed in. MSN does have a loyal audience that does not use Google or Yahoo so here are some things to keep in mind when optimizing for MSN. If you optimize for Google and rank very well chances are…
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Jul 25, 2008
Yahoo is a strong second behind Google in Search Engines so it is very important to optimize your website to be indexed by Yahoo. There are some differences between Google and Yahoo that people should be aware of. Their crawler, Slurp, is probably the most active bot on the web because there are sometimes more web pages indexed in Yahoo.
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