Performance Marketing Blog

The latest from the marketing managed team.

Innovation Simple Blog

Oct 10, 2013

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Testimonials: Your Company Needs Them!

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Scott Christofferson Customers Need Proof Everyone wants bang for their buck, their money’s worth, a good deal, quality service, results and the list goes on! Before we sign contracts or make purchases most of us want to know what we’re getting, but if there isn’t a clear track record from the brand or company or we don’t know someone who…
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Oct 9, 2013

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Secrets of the Web

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The Internet is a mysterious place. No one knows what it contains. For just a second I was tempted to look up the size of the Internet. I didn’t look it up because it grows so fast that by the time I got the answer it would be irrelevant. The internet is constantly changing. So instead of giving you facts…
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Oct 8, 2013

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Social Media and the Government Shutdown

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Although there have been over fifteen government shutdowns in the past forty years, this year’s government shutdown has drawn more attention than most shutdowns. The simple factor that distinguishes this year’s shutdown is social media. Social media has provided continued insight into the progress (and non-progress) of the current shutdown situation, making the status of the shutdown more readable to…
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Oct 7, 2013

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Provo: The New Seattle

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Jake Wixom Provo is to Indie as Seattle was to Grunge Provo . . what the artistic world has come to call an explosive, creative hotspot, and one we call home. Maybe you’ve heard that Provo was recently chosen as one of just a handful of cities to receive Google Fiber, or that Imagine Dragons, a band that is being…
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Oct 4, 2013

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Tips for Using Instagram for Businesses

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Instagram, a photo-sharing app created by Kevin Systrom and Mike Krieger, was founded in 2009 was revolutionized from elements of Foursquare and Mafia Wars, a popular game developed by Zynga. It came from nothing to one of the popular photo-sharing app in the world after just a few years. Instagram creates a community that brings many people together to share…
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Oct 3, 2013

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Three Simple Ways to Keep Hackers off Your Wi-Fi

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Tyler Carter Secure Wireless Network Wi-Fi is an amazing technology that has made the use of the Internet easier for personal and public use. This wireless internet access can come with a price though, and that price is security. When your Wi-Fi network can be accessed by unauthorized people you open yourself up not only to people stealing your bandwidth,…
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Oct 1, 2013

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In Case You Thought Social Media Doesn't Matter

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If up until this point you’ve thought that social media doesn’t matter, you may want to rethink your strategy. According to this Wall Street Journal article, social media could be the deciding factor for big investment companies deciding whether or not to invest in your company. According to Christophe Vandaele (who was quoted in this article), a managing director at…
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Sep 30, 2013

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The History and Growth of St. George

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Jake Wixom What Makes the City of St. George Great St. George, Utah was founded in the late 1800s as the “Cotton Mission” of the LDS church. Since then it has grown into the 8th largest city in the state and is consistently one of the fastest growing cities in the nation. This rapid growth has been the result of…
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Sep 27, 2013

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The Downtown Provo Renovation

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As the weather and temperature around the country is changing to fall season, so has the downtown Provo feel and looks in the past few months. A new facelift that has been much needed for many years of Provo’s business district since been established in the 1800s. Allegiant Airlines, Provo City Center LDS temple, Nu Skin expansion, Utah Valley Convention…
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Sep 25, 2013

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Why Fall is the Greatest Season of All

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Autumn is in the air – we’re feelin’ it here in Provo! It’s just starting to get cool enough to wear a sweatshirt and drink hot cocoa. For many people fall is just a looming threat of the winter to come. You’ve probably heard talk of an eternal spring. I’m not interested in an eternal spring. I want to live…
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