Innovation Simple Blog

Jake Wixom The Key to Reaching an Audience Before you can expect to sell people on your product or service, you must know who your target audience is and what they’re looking for. A good business knows how to make their sales a positive experience for both parties. If you can correctly identify what your audience is looking for and…
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Jonathan Rose Staying on top of all the updates that are continually introduced to Facebook, LinkedIn, and other networking and media sites can be exhausting. Using all your venues of social media to fullest capacity is in all reality, a full time job. Here are a few updates for those of you out there who are still managing your media…
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We’ve talked a lot about social media and the different effects it has on society, social interactions, and especially business. Social media has become unavoidable in today’s world. If you’re reading this article you’ve probably already participated in the adage “If you can’t beat ‘em, join em”. While the world shifts to a more digital age there are still a…
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Your Employees They are smart. I don’t care where you work or what you do, they are smart. Depending on the type of work you do they may be differing types of intelligent, but like children, they will notice a lot of different things. What type of things? Why does that even matter? Take this typical children/parent scenario: a young…
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Ian Ray The Essentials As college graduation nears, you may come to realize that you need to reevaluate your skill sets for your future occupations. Without any skills, you’ll be without a job. As college graduation nears, you may come to realize that you need to reevaluate your skill sets for your future occupations. Without any skills, you’ll be without…
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Jonathan Rose In the last 5 years we’ve seen huge changes in the social media realm. Businesses have begun to use of the world of social media. Twitter and Facebook have made the transition more than anyone would have ever imagined. In 2009, how the customer’s opinions affected social media was realized. And by the end of 2011, media was…
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Technology can be frustrating. It can be aggravating. For many people who aren’t used to the pace that technology keeps it can be a rude wake-up call. You master one form of social media when yet another app, program, or even update sends you back to the (digital) drawing board. What do you do? Is it really worth your time…
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PR and SEO have once been isolated from each other in terms of how they function. With modern technology, PR and SEO have become nearly identical goals- to gain earned media. In both cases, they need relevant, informative and newsworthy content for each to functionally produce an outcome. A few ways that PR and SEO can work together are included…
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Jake Wixom Get Noticed on the (P)internet Pinterest is a photo-based sharing site in which users create collections (called boards) of photos (called pins) that interest them, much like a virtual corkboard. The beauty of the concept is that it allows people to virtually window-shop the Internet. Now, just like an actual store puts a lot of effort into creating…
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Jonathan Rose Millennials: Also known as Generation Y, is the demographic term used to identify the generation following Generation X. Although there are no precise dates for start or end, commentators use birthdates from the early 1980s to the early 2000s to describe Millennials. A Generation Born Online Did you know over 68% of Millennials get their news from social…
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