Aug 21, 2013
Remember Foursquare? You know that app that allows you to check into various businesses and locations. If you check in often enough you become the Mayor of that business and people who check in get special perks like discounts and free goods. Many businesses have found over the years that utilizing Foursquare has provided an outlet for their customers to…
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Aug 20, 2013
Stay A Step Ahead The future of social networking looks bright as everyone from businesses, celebrities, and regular Joe Schmoe are plugged in and looking for the latest thing in social networking. People love to share ideas and plans (among other things) in the pursuit of feeling a sense of belonging. Knowing this, it is possible to make some predictions…
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Aug 19, 2013
Not Everyone is Online When it comes to maintaining your customer base, all avenues should be covered but it is particularly important to reach out to your customers who do not go online. Why? It’s pretty simple, as of 2011, 1 out of 5 adult Americans has never used the Internet (according to The Pew Internet & American Life Project)….
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Aug 16, 2013
Traditional Can Still Work With all of the advances in social marketing and the newer, faster ways to connect with your audience you may think that traditional advertising is going the way of the dodo. This is not the case at all. In fact, while some people are still annoyed by traditional marketing and advertising tactics they can still work…
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Aug 15, 2013
Marketing in 2013 In a world where most people are “connected” for a good part of the day through Facebook, Twitter, Instagram and other social networks it should be no surprise that a solid online marketing strategy is essential for every business. Without online marketing, you are losing precious, FREE advertising that could lead to hundreds, or thousands or even…
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Aug 14, 2013
Social Media Requires Being Social You may be wondering why every business today has a Facebook page, Twitter, Instagram and a whole host of other social networking icons on their home page but some businesses seem to do better than others. The answer to this phenomenon is simple on the outside but complex inside. The short answer is that all…
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Aug 13, 2013
Jonathan Rose Do you and your business use Twitter for advertising and supporting your business? Although you may be confused as to what my headline means, you’ll be interested in improving your tweeting skills by reading further. When writing this article, I thought about putting up a headline that sounded amazing, only to lead you into this article to disappoint….
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Aug 12, 2013
Jake Wixom A Great Way to Grow Your Online Presence Having a well designed blog attached to your company’s website is a great way to increase web traffic, help your search engine optimization, and keep your customers informed and interested. Listed below are a few things you can do to be sure your blog is attractive, professional and impactful. Uniformity…
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Aug 9, 2013
Jake Wixom The Key to Reaching an Audience Before you can expect to sell people on your product or service, you must know who your target audience is and what they’re looking for. A good business knows how to make their sales a positive experience for both parties. If you can correctly identify what your audience is looking for and…
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Aug 8, 2013
Jonathan Rose Staying on top of all the updates that are continually introduced to Facebook, LinkedIn, and other networking and media sites can be exhausting. Using all your venues of social media to fullest capacity is in all reality, a full time job. Here are a few updates for those of you out there who are still managing your media…
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