Why do we use hashtags in our social media conversations or even to the extreme of in our daily conversations with friends? In August 2007, a year and half later after Twitter emerged into the social media scene, Chris Messina proposed the use of the hashtag. The first tweet with a hashtag that Messina sent out was “how do you…
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Musicians will always look for ways to share their work with their fans and the world. In this day and age, social media and the Internet have been the path for musicians to get their music out with no additional cost. This is done through using simple marketing tactics such as YouTube video optimization. Keywords Just like search engine optimization,…
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PR and SEO have once been isolated from each other in terms of how they function. With modern technology, PR and SEO have become nearly identical goals- to gain earned media. In both cases, they need relevant, informative and newsworthy content for each to functionally produce an outcome. A few ways that PR and SEO can work together are included…
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Jake Wixom A Word to the Wise…. Every business wants their website to be ranked highly on search engines, but there are both good and bad ways to accomplish this. Paying link directories for back links to your website is one of the worst SEO practices today (NOTE: I’m not talking about Google AdWords here. Those are fine.) But Weren’t…
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Tyler Carter Blog Your Way to Better Business Keeping an updated blog for your business is more important than it has ever been. Blogging is a great way to keep you connected to your customers and relevant in the digital marketing world. 1. Keep Your Customers in Mind When writing a blog it is easy to spread yourself too thin…
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By: Mike Green Choosing a SEO Partner That title makes this sound like a SEO dating website blog post. The reality is that choosing a Search Engine Optimization partner for your business is much like choosing a partner in life. One must tests your potential partner’s theology to be sure it matches your own. In the world of online marketing,…
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How to Pick Keywords – Ask Your Customers Every business wants to rank well on Google. The higher the better. What’s harder to determine is where to rank well. True story – I did some consulting work for an accounting firm. Before I arrived, they hired a big name SEO company, paying $4,000 per month earning them the number one…
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There are 4,912,843 product lines related to the automobile washing industry. (Source: United States Census Bureau 2007 http://www.census.gov/econ/industry/products/p811192.htm) Sales tip #1 People have options With nearly 5 billion car cleaning or polishing products infused into the market, how could the owner of this vehicle have missed his opportunity? Perhaps he had no access to running water. Or perhaps there was…
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Inbound Marketing vs. Internet Marketing A lot of SEO’s mention the importance of practicing “unique” inbound marketing activities and thinking outside of the box when performing research, writing content, and building links to that content. For some reason, Internet marketers have put their heads in the sand. Where has the personality gone? Where is the genuine human-to-human interaction? Inbound marketers…
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I Love the ‘New’ SEO 3 Necessary Skills The promotional marketers and the die hard spammers have left the scene. They have no need for SEO anymore. Why? Because SEO isn’t what it used to be. What it used to be involves manipulation, meaningless jargon, and automated software. What it now involves is hardcore research skills, the ability to write…
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