Archive for the 'Uncategorized' Category

How to Use SEO on YouTube

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There are many reasons why you should think twice before throwing up that video on your company’s YouTube channel. It’s not that you shouldn’t do that, but that there is more to YouTube than just making a video and putting it online. Your video’s description is super important because it’s what both Google and YouTube use to find your video…
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Going Mobile

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The Digital Marketing landscape seems to be changing constantly. It is a battle for digital marketers to keep up with the newest and latest techniques that will help your company or your clients to exceed expectations in the digital realm. That’s why at Innovation Simple we try to keep you updated on the latest trends that you need to know…
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How to Keep Your Voice Constant over Mulitple Digital Platforms

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Keeping your voice consistent over all of the digital marketing techniques can be important. Understandably, this can be hard at time to do with all of the different digital mediums through which your company can market. Here are a few tips for you to implement so you can help create continuity throughout all of your digital marketing campaigns.Identify your target…
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Digital Marketing in 2016

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Here are some of the things that your business should be doing in its 2016 digital marketing campaigns:Mobile OptimizationAccording to Smartinsights.com, mobile traffic generated more than laptop and desktop searches. This shouldn’t be a surprise for anyone seeing as people always have their smart phones with them and are able to Google anything they need in a few seconds. Something…
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4 Ways to Communicate With Your Fans

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Social media is a great way for small businesses to communicate with their fans. Fans help promote your business. Here are some great ways to communicate with your fans on social media. Create posts that are socially relevant Pay attention to quirky little holidays like National Donut Day. Lots of people like donuts, so if your company posts about National…
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Unique, creative websites funnel traffic

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A company’s website is their most official footprint on the internet. More customer judgement will be made on how professional, up to date, and user friendly your website is than perhaps any other public image you have out there.But don’t let the stress of creating functional, useful website keep you from acting creatively and expanding the boundaries. Indeed, in this…
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5 Keys to a Good Website

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Every business in the world needs a good website. The internet makes the world go round, and if your company doesn’t have an effective website you can expect little to no legitimacy in the world.Designing and maintaining a website might be complicated, but here are five overall ways to ensure your website is benefiting your business.1. User friendlyAny person who…
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