Instagram, a photo-sharing app created by Kevin Systrom and Mike Krieger, was founded in 2009 was revolutionized from elements of Foursquare and Mafia Wars, a popular game developed by Zynga. It came from nothing to one of the popular photo-sharing app in the world after just a few years. Instagram creates a community that brings many people together to share…
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Marketing Fitness Fitness is a field that your clients know is important for them. They know that they SHOULD be in shape. They might even say to their friends and family, “I want to get fit” or “I want my six-pack” or even, “I want to run a marathon” with no tangible method to reach those goals. As a fitness…
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Marketing in 2013 In a world where most people are “connected” for a good part of the day through Facebook, Twitter, Instagram and other social networks it should be no surprise that a solid online marketing strategy is essential for every business. Without online marketing, you are losing precious, FREE advertising that could lead to hundreds, or thousands or even…
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Jake Wixom The Key to Reaching an Audience Before you can expect to sell people on your product or service, you must know who your target audience is and what they’re looking for. A good business knows how to make their sales a positive experience for both parties. If you can correctly identify what your audience is looking for and…
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Jake Wixom Get Noticed on the (P)internet Pinterest is a photo-based sharing site in which users create collections (called boards) of photos (called pins) that interest them, much like a virtual corkboard. The beauty of the concept is that it allows people to virtually window-shop the Internet. Now, just like an actual store puts a lot of effort into creating…
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Jake Wixom The Pros and Cons of “Old-School” Marketing Now that social media marketing has become so important to businesses, especially those that sell products online, many business owners are beginning to question using traditional marketing sources like television, radio, and print media. Small business owners are especially interested in dropping traditional media because it costs them a lot more…
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Tyler Carter Marketing With YouTube Youtube has been around for a decade now and it is easily one of the most popular websites on the planet. If you have not put this tool to use in marketing your business then you are missing out. You can start using YouTube now. Below are four simple ways to help you get the…
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With brand new game consoles and multimedia coming out every year, it is hard to stay up-to-date with the latest gadgets. Most tech companies do a good amount of marketing for their gaming consoles that seem to be evolving to better, faster and sleeker designs and gaming systems. 1) Xbox One Xbox was hit hard with criticism by gamers around…
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Tyler Carter Digital Marketing in 2013 The digital marketing landscape is changing at an alarming rate and the changes are only going to come faster over time. With more of the world booted up, plugged in, and logged on than ever before, having a presence in the digital marketplace is more important than ever before. On the rise this year,…
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Tyler Carter Modern Marketing In today’s world, marketing is an ever changing field. This is due, in part, to the ever expanding use of technology which is providing new strategies, techniques and tools for marketing than ever before. Modern, effective marketing requires that we use these technological tools in two important ways. The Science Side The first way modern marketers…
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