How to Harness Viral Content for Your Business Hello, welcome to America. This is a land where entrepreneurs run rampant and potato salad raises over $50,000 on Kickstarter. That’s right, everyone’s favorite picnic side dish garnered 50k from almost 7,000 backers. Why on earth would this happen? The campaign, which started out as a joke, became viral. News outlets reported…
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What Your Business Can Learn from Pinterest My wife is a third generation graphic designer, so I’ve heard my fair share of how design and creativity have changed over the years. In the good ‘ol days design was expressed through letterpress, screen printing and hand painting. All three processes were tedious and required very technical skills and expensive materials. The…
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Many of us have been taught that when it comes to job searches, it’s more about who you know than what you know. This age-old notion reinforces the value of networking—the process where potential future employers and employees get to know each other and share ideas and contact information. Today, social media simplifies this process. Having an extensive (yet still…
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Where the Hashtag Meets Holiness Twitter has obviously become a huge tool for mass communication. Its role in marketing is gigantic. What about other types of mass communication, though? What about religion? Many of those living here in Utah know that many of the leaders of the LDS faith have Twitter accounts. That may come as a surprise to some….
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So you created a LinkedIn account—now what? With more than 260 million users, LinkedIn has grown to be one of the largest social platforms as of late. Professionals use it to stay connected and advance their networking, yet there are those that feel the pressure of creating one just because everyone around them is doing it. They tend to wonder…
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When I first started using Twitter, I never thought how important it was to tweet daily and I never did figure out how to get followers. I always thought it was all about following other Twitter users and tweeting about various topics, hoping that someone would start following me. It never has turned out that way since I’ve used Twitter…
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When I first started using Twitter, I never thought how important it was to tweet daily and I never did figure out how to get followers. I always thought it was all about following other Twitter users and tweeting about various topics, hoping that someone would start following me. It never has turned out that way since I’ve used Twitter…
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Why do we use hashtags in our social media conversations or even to the extreme of in our daily conversations with friends? In August 2007, a year and half later after Twitter emerged into the social media scene, Chris Messina proposed the use of the hashtag. The first tweet with a hashtag that Messina sent out was “how do you…
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Instagram, a photo-sharing app created by Kevin Systrom and Mike Krieger, was founded in 2009 was revolutionized from elements of Foursquare and Mafia Wars, a popular game developed by Zynga. It came from nothing to one of the popular photo-sharing app in the world after just a few years. Instagram creates a community that brings many people together to share…
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Tim Tebow. Jeremy Lin. These two names stand out in the media, their religion, along with all of their accomplishments carried by social media and their religious beliefs. Social media has played a big role for professional athletes as they voice their opinion and become a voice for particular media conversations and controversies. Those who have displayed their religious characteristics…
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