Performance Marketing Blog

The latest from the marketing managed team.

Innovation Simple Blog

Jul 1, 2013

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Jun 28, 2013

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Marketing Tactics Used in the Technology Industry for Gaming Consoles

Posted in : Microsoft, Video Marketing

With brand new game consoles and multimedia coming out every year, it is hard to stay up-to-date with the latest gadgets. Most tech companies do a good amount of marketing for their gaming consoles that seem to be evolving to better, faster and sleeker designs and gaming systems. 1) Xbox One Xbox was hit hard with criticism by gamers around…
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Jun 27, 2013

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The Socratic [Business] Method

Socrates. Ever heard of him? If you haven’t heard of him maybe you’ve heard of his student Plato? Maybe Plato’s student Aristotle? If you haven’t heard of any of them it doesn’t matter, what they said then still applies now. Socrates had a method of teaching, creatively named the “Socratic Method.” It included a few simple steps in order to…
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Jun 26, 2013

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Jun 25, 2013

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Facebook Advertising

Posted in : Social Media

Jonathan Rose Facebook Ads and Promoted Posts There are two basics ways to advertise on Facebook, first, through the traditional side-column advertisements and second, through the recently added “promoted posts.” Although at first glance the difference might not seem marginal, with a simple comparison the two forms of advertising via Facebook appear to retrieve very different results. Facebook Ads Facebook…
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Jun 25, 2013

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Social Media for Musicians

Musicians over the last few years have used traditional media to promote their music and brand towards their fans. With the evolution of social media, musicians have come to using social media to create a relationship with the artist for the fans and ownership for the musicians themselves. Most people use social media to stay in contact with their favorite…
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Jun 21, 2013

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Provo's Summer Escapades

Posted in : Provo Utah

Don’t Let Your Summer Be Boring This Year Now that the weather is cooperating and the heat is cranked up to the point where you need to cool off in the pool, here are five outdoor activities that will help you enjoy your summer in Provo. 1. Rooftop Concert Series Bring your blankets or a lawn chair and listen to…
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Jun 20, 2013

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How Videos Can Help With Your Business' Online Ranking

By: Ian Ray Videos are a great asset for online traffic and YouTube itself has provided great help for companies just starting out. Google places value on a video based on how long visitors watch it and the amount of time the visitor is on the site. A study done by aimClear in March 2011, showed that more people clicked…
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