In today’s world there is an online review for everything. At the swipe of a screen you can find everything you would ever want to know about a person. This is why it is crucial for CEOs in this era to make sure that their online brand image is in good standing. In this post we will look at five…
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Now that it has been a few years since this incredible YouTube video advertisement from Old Spice was released; I decided to take a look back at the wonderful advertising and marketing that Old Spice accomplished with its “The Man Your Man Could Smell Like Campaign.” The campaign, which featured Isaiah Mustafa, achieved the goals of a great marketing campaign…
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Is there such a thing as an unbrandable product? Today we will explore a couple products that are close to unbrandable. We could of course brand them and sell them. Let me know how you would brand the following: Deluxe Toilet Plunger (chrome plunger with a leather handle) – You are a man of luxury. Everything you have is luxurious….
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Before you get to thinking that this is just another plug for celebrity glorification, read on! I’ll be the first to say that a lot of celebrity Twitter accounts are not interesting. But these ones take the cake when it comes to witty, comical social media. If you’re looking to learn a little about successful Twitter accounts, take a look…
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It’s a Beautiful Life This is what you might call the “miscellaneous” category when it comes to blogs — a little bit of food, a little photography, maybe even some fashion tips. While trying to track down the 7 most well designed lifestyle blogs I came across some of the most talented and interesting people on the Internet. Whether you’re…
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So you created a LinkedIn account—now what? With more than 260 million users, LinkedIn has grown to be one of the largest social platforms as of late. Professionals use it to stay connected and advance their networking, yet there are those that feel the pressure of creating one just because everyone around them is doing it. They tend to wonder…
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Scott Christofferson A Little President’s Day Background The third Monday in February rolls around every single year (shocking, I know). February 17, 2014 was the third Monday of this February, the day we be celebrated President’s Day this year. President’s Day is a United States federal holiday created in honor of George Washington, our first president, but the holiday is…
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See Miley Cyrus’s hit song from 2008, 7 Things I Hate About You. This is proof that anyone can sell a list. 1. Facebook is flooded with them. We can no longer escape them. 2. They are used on every blog ever. Every single one. If you can find a blog that doesn’t use lists let me know and I’ll…
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It’s important to remember that business is about the trading of goods. Equally important though, is remembering that this trade (in most cases of money with a product or service) should be mutually beneficial for both parties. In these business transactions where goods are being traded, there are relationships that can be formed. Relationship marketing focuses on maintaining and improving…
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Food at its Finest I’m not sure I’ve ever met someone who didn’t consider themselves at least kind of passionate about food. Yes, it’s necessary. But we’ve taken it past that. I mean, it’s an art form! Don’t believe me? Check out this list of the 7 most attractive food blogs on the Internet: 7. Behind the Food Carts: Saveur…
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