Innovation Simple Blog
The latest news in innovation and simplicity.
Posted in News
Ence Homes is a big home builder in St. George Utah and they had contacted Innovation Simple to take over their online presence by improving their website. We built their website so that it is easier to use and better ...
Posted in Google
Gmail has a new feature called priority inbox that will let you tell Gmail what email messages are important and which ones are not. A lot of people's email inbox get overloaded with emails and until now you could star ...
Posted in Web Marketing
The Twelve Step Program… Creating an Event worth drinking to!
Business events serve many a purpose; it could be to celebrate a business milestone, welcome new staff, launch a sale or simply spread some good will. Whatever the occasion, when you ...
Posted in Google
Real time search has been a hot topic over the last few years since Twitter has taken the spotlight on gathering information on the web as it happens. With Google being the #1 search engine in the world they have ...
Posted in News
After months of testing and debugging Microsoft's Bing search engine platform has now officially taken over Yahoo's organic search on August 24th 2010. Yahoo's web, images, and videos search in the United States and Canada English speaking is now powered ...
Posted in Google
Dragging files around from one application to another makes it real easy to organize and be more productive. Google is continually improving their Gmail and Google Apps products to improve productivity.
Google Apps has now added the ability to not only ...
Posted in SEO
Blogging is not new, however there are still a large amount of the business population that does not understand the power blogging can have for a corporation. Today we are going to go over some reasons why a company should ...
Posted in Web Design 1 Comment »
There are several reasons of why you would want to upload videos to YouTube and then embed the YouTube video on your website. From a marketing perspective you get the ability to upload content to a powerful website with a ...
Posted in SEO
When performing Local SEO (search engine optimization) or as some say the art of getting ranked higher in Google Maps there are several things that you have to do and one of them is to get citations. Citations are resources ...
Posted in SEO
SEOMoz.org has released a new web app that will help to track the marketing campaigns for websites. This is the first step in making all of the SEOMoz tools available all in one platform instead of having to use multiple ...
Posted in Google
Gmail has made some new changes recently and the big one is the change they have made to the contacts. A lot of people have been asking Google to update the way Gmail shows its contacts and features of how ...
Posted in SEO
There are many many reasons on why to use Wordpress and here is just another one of those reasons. Personalization is a big topic these days on the internet especially when it comes to making your website users feel a ...
Posted in News
Utah has been named for a second year in a row as a top state for business according to a top economic development publication called the Pollina report named after Dr. Ronald R. Pollina. In its recently released report Pollina ...
Posted in News
Kathleen's Bridal & Formal is a modest dress company based out of Kaysville, UT and now has a brand new website with a new look and e-commerce functionality. Kathleen Clifford is the owner of the company and has been designing ...
Posted in Google
YouTube has made serious changes and strides since Google acquired them and has even become more popular. YouTube has announced that they are increasing the video time allowed from 10 minutes to 15 minutes. Here is an excerpt from the ...
Posted in Web Design
Mesquite Nevada is a must stop place for all travelers who are interested in gambling, golf, spas, sun, and more. There are several big businesses in the Mesquite Nevada area that need to have a website in order to attract ...
Posted in Social Media
Facebook Apps – 500 Million People just waiting for you to sell to them!
Creating a Facebook Application for your business is surprisingly easy. You’ll need to sign up (create a personal profile) of course and it is a definite plus ...
Posted in SEO
SEOMoz.org is one of the world's authority websites when it comes to SEO (search engine optimization) and they have now become more focused on providing SEO tools and information. One of those tools is the Mozbar which is a toolbar ...
Posted in Google
Google is continually in the news and expanding their services. Google has announced that they are opening up a new edition of their Google Apps. Google Apps for Government has new features that incorporate high security and has been developed ...
Posted in SEO
CRO (conversion rate optimization) is being talked about more these days online and is making some headway into marketing companies, especially internet marketing companies.
If you have a website you want it to perform in whatever way that it is ...
Posted in Social Media
Social media marketing is one of the new big fads in internet marketing and Innovation Simple is the #1 St. George Utah social media marketing company. As a custom Utah web design and Utah SEO firm, Innovation Simple has made ...
Posted in Social Media
How many services or products that you enjoy have you found through a Facebook or Twitter friend? Chances are at least one because there is something powerful about seeing a recommendation from a friend or family member. You might never ...
Posted in Web Marketing
The Quick Guide to Finding Your Market Position
Your brand is the intangible feeling customers get when they view your products or use your services. Like it or not, every business has a brand, it might just be “amateur”. Finding your ...
Posted in News
Richen's Eye Center has a new official website www.richenseyecenter.com . We redesigned their old website to have a new custom layout along with a custom scheduling system to allow for all patients the ability to schedule their appointments whenever they ...
Posted in News
Innovation Simple has moved into a new office located in the middle of downtown St. George Utah. Our new office is located at:
43 South 100 East Ste. 204 & 205
St. George Utah, 84770-3776
July 12, 2010 is the official 1st ...
Posted in Google
There is a phrase that has been floating around the internet community and that is "Have you gone Google"? Going Google means switching over to Google Apps. Applications are becoming the norm lately as they are all programmed with the ...
Posted in News
Innovation Simple is a growing custom web design and SEO (search engine optimization) company that is headquartered in the beautiful red rock hills of St. George Utah.
We are currently looking for guest bloggers who wish to blog on our ...
Posted in News
Innovation Simple is offering a FREE WEBSITE ANALYSIS for all business owners. Is your website under-performing and not being the complete asset you thought it would be in generating leads and sales? Get a Free Website Analysis performed today by ...
Posted in Web Development
As time moves on there is more and more Utah web development companies who are expanding their services and what they can provide. Utah is a mecca of technology companies which is of no surprise as the West Coast of ...
Posted in SEO
SEOMoz is one the best seo companies in the world and has over the years pretty much become the authority on SEO information and tools. They have a ton of free content that you can learn from. Along with their ...
Posted in Google
Google has officially announced that they are opening the Google Voice system to be open to everyone. Google Voice has thus far only been open to those who requested an invitation as Google has been making tweaks and adjustments to ...
Posted in News
Today is the official day Apple is releasing its newest iphone called iphone 4 on June 24, 2010. Thousands of people have been waiting in lines and reserving their spots trying to be one of the first to buy the ...
Posted in News
A respectable law firm in St. George Utah, Snow Jensen & Reece, came to us to fix their old website and to give it a completely new redesigned look and feel.
Here is a screenshot of the site www.snowjensen.com:
The new ...
Posted in News
Hydropology is the latest website Innovation Simple has launched. It is a a brand new website to help others learn more about Susan Turnquist, an environmental sociologist who has consulted with provided her services around the world. Susan came to ...
Posted in News
Talbot Recovery Solutions is a drug rehab and alcohol rehab detox program. They came to Innovation Simple to have us build a new website that had the ability to include a directory on it. We have built the website www.talbotrehab.com ...
Posted in Web Design
Everybody makes mistakes and when you make a mistake online you get a nice 404 Message. This message basically says that you have looked for something that does not exist. When building a website you will want to build a ...
Posted in Microsoft
Microsoft Office 2010 has officially been released in retail stores yesterday June 15th and there has been a lot of talk about what the new version of Microsoft Office 2010 is like compared to the Microsoft Office 2007 productivity suite. ...
Posted in SEO
Alexa is a company that continually monitors where a website stands in comparison to other websites that are on the web. I was doing some research this morning and did a quick glimpse into Alexa and found that the website ...
Posted in SEO
Mike McDonald from Web Pro News interviewed the CEO of SEOmoz.org, Rand Fishkin, at the 2010 SMX Advanced in Seattle where they talked about search engine ranking factors and what the search engines are really looking at. Rand covers some ...
Posted in News
Stephen Colbert had a piece on his show where he was talking about a way in which he wished he could help a charity that is helping the animals who have been affected by the oil spill. He said he ...
Posted in SEO
Many people know what search engines are and the #1 search engine in the world called Google. However there are many people that I have talked to that really do not understand how a search engine works. I found a ...
Posted in Google
Google has been working on overhauling their algorithm in how they crawl, index and rank web content. The new algorithm is called Google Caffeine and has been in the works for quite a while. Google said they would be rolling ...
Posted in SEO
Please share this with all of your internet marketing buddies and business owners who wish to get more links, traffic and sales.
Internet marketing is a thriving industry and among the major players is SEO (search engine optimization). Another player ...
Posted in Google
Google has made several changes in order to help a user find what they may be looking for and one of those major changes was the launch of Google Suggest which would provide suggestions as you were typing making it ...
Posted in Google
Google has now made it available for anyone to customize the Google home page. Google came out with iGoogle in 2005 and was the product which would allow users to customize their own Google home page with certain widgets and ...
Posted in Google
Google has announced that they are no longer going to allow community editing on Google Maps go live until after review. This means that spammers and others cannot perform some type of edit on a listing in Google Maps and ...
Posted in Google
Google TV is the new thing that is being talked about in the entertainment industry and at Google I/O all of the CEO's of the major companies involved sat down to talk about the new wave of television. Included on ...
Posted in SEO 1 Comment »
In SEO (search engine optimization) increasing the relevance of a website is very important. I have used "Relevancy" as one of my 5 main factors in SEO for a long time. Search engines are always trying to determine the importance ...
Posted in Google
Patent Filed
On June 17, 2004 Google filed a patent entitled "Ranking documents based on user behavior and/or feature data" to improve the way that they value links that point from one document to another.
Here is a quick synopsis: A system ...
Posted in Google
The Google May Day update has been all the rage over the last couple of weeks as many webmasters have been noticing traffic drops to their sites for long tail referrals from Google. A long tail phrase is anything that ...
Posted in SEO
Google patented a formula a while ago called PageRank which is a formula that is designed to determine the importance of a page on a scale of 0-10 with 10 being the highest.
PageRank is now skipping to a new ...
Posted in SEO
Search engines are continually updating and making improvements to the algorithms to determine relevance and importance of web pages, blog posts, news stories, images, videos and more. One of the most effective places to keep up on search engines changes ...
Posted in E-commerce
Last year, website shopping cart abandonment rates jumped to as high as 60%, according to LiveMarket, in part due to consumers' jitteriness about the economy. Here's what you can do to reduce cart abandonment at your online store.
Show stock availability ...
Posted in Web Design
In web design the most important subject that is always discussed is what type of pages are you going to have on the site and how many. This is the preliminary question to start to determine how the website will ...
Posted in Web Design
Web design is an art and there are a lot of strategies that can come into what a website should look like and do. This article is going to talk about how web design should be really close to billboard ...
Posted in Web Design
When designing and building a website there are a lot of ideas that get thrown around from business owners, project managers, assistants and other individuals involved in the task of having to build a new website for their business. One ...
Posted in Google
Google has been playing with changing the way they change their search results interface for quite awhile. Today they have officially made the change to the public.
Here is a screenshot of the new look:
The obvious biggest change is the ...
Posted in PCI Compliance
Web Application Vulnerability Trends
The increase in disclosed web application vulnerabilities is staggering, to say the least. According to the research from nCircle:
The number of publicly disclosed web application vulnerabilities grew 1,755% from 2006 to 2009.
Through September 2009, more than half ...
Posted in Web Design
One of the most important things to having an effective web design layout is website usability. Website usability is the art of making a website easier to use for all types of users no matter their skill level with using ...
Posted in News
HiCaliber Inc. is a well established company that is headquartered in St. George Utah and has been operating since 1976. Although they do have some reputation around the city, they struggle when it comes to being found in the search ...
Posted in News
HiCaliber Inc. is one of those professional offline companies that have been doing business for several years and in HiCaliber's case since 1976. When we first met with Steve Vaughan, the owner of HiCaliber Inc., he was very frustrated with ...
Posted in Google
Google is becoming more LOCAL and they have made some serious strides in making their Local Business Center better. Last September Google launched their Place Pages allowing businesses to claim their place page and make changes. Today Google is now ...
Posted in News
Children's Dental is a pediatric dentist office in St. George Utah which offers state of the art technology and excellent customer service. The new website offers a custom design making it easier for the users to really learn more about ...
Posted in News
Richen's Eye Center www.richenseyecenter.com is going to be undergoing a complete renovation of the design and content on the site. Innovation Simple will be performing a new global layout and will be giving the website a much more professional appearance ...
Posted in News
Innovation Simple has started to do some search engine optimization on www.spilkercustomhomes.com in order to rank better for St George custom homes and other related phrases. We are pleased to work with the owner of Spilker & Company Inc, Clark ...
Posted in Web Design
The St George Utah real estate industry is a very competitive market as St George has been one of the fastest growing communities in the country the last few years. The vast majority of people who live in St George ...
Posted in Web Design
The Salt Lake City web design market is a big market as the capital of Utah has been recognized as a big technology giant when it comes to technology cities. There are several big internet companies that do business out ...
Posted in SEO
In an age where 8 out of 10 people in the United States use Google to find whatever they want it is important to take a look at why so many people use Google and why they continue to use ...
Posted in SEO
Keyword Mapping is a very important task to keep track of as site architecture plays a huge role in high search engine success and must always be performed by professional seo companies. Keyword mapping is where you map out the ...
Posted in Web Design
When it comes to Southern Utah web design companies Innovation Simple has taken the approach of being a full internet marketing company that provides custom web design, web development and SEO (search engine optimization). As a leader in the Southern ...
Posted in SEO
There are a lot of articles on the web about SEO and how to do it, but today I am going to cover a very simple point that sometimes gets very overlooked and it is that static webpages are good ...
Posted in News
Innovation Simple is proud to be on the cutting edge of technology and innovation. Today we are pleased to announce that we are finally ready to announce the release of our new search engine. The new Innovation Simple search engine ...
Posted in Google
Google has already gone through one name change as they were originally called Backrub. Google has now officially released that they have changed their name to Topeka. The name Google had a good ride but all good things must come ...
Posted in News
Inflict Sports has launched their new website www.inflictsports.com which sells mma gear. The website has shirts, hats, gloves, training pads, hand wraps, bags and more. Inflict Sports is the only place to go when you need mixed martial art apparel ...
Posted in SEO
Today I wanted to throw out the question of who is the best seo company? I know there are a lot of companies in the world that do seo, but there has got to be one that is known throughout ...
Posted in SEO
A lot of people ask me questions that pertain to seo as to asking me if there is one thing that makes a difference in getting higher rankings. My quickest answer is that the search engines, specifically Google are not ...
Posted in SEO
Recently Eric Enge of StoneTemple interviewed Google Engineer Matt Cutts and asked him several questions in regards to what Google looks at when they are crawling pages and if there are limits as to what they will crawl. One major ...
Posted in Web Design
When working at a web design firm performing SEO you see a lot of website and browse through a lot of competitor sites as well. One of the things that I notice a lot myself is the vast array of ...
Posted in News
When the owner of Rose Petal Weddings came to us he expressed that he wanted to redesign his site www.rosepetalweddings.com which specializes in rose petals. He had had some problems in the past in working with web designers and so ...
Posted in News
The Skin Institute, headquartered in St. George Utah, is a professional esthetics school which holds classes for aspiring estheticians. The Skin Institute needed their website theskininstitute.org redesigned with a new look and blogging capabilities.
We gave this site a new modern ...
Posted in SEO
Saddleback Lighting is a energy efficient light bulb company based out of St. George Utah. The owner was concerned that he was not showing up in Google for phrases that are not competitive including his own company name "Saddleback Lighting". ...
Posted in SEO
There are many factors that search engines take into consideration when trying to determine the relevance and importance of a page and a site as a whole. Google looks at over 200 factors and so today we are going to ...
Posted in SEO
SEO is always changing as more social platforms come to life and as search technology changes, however there is that mainstay - linkbuilding. Building links to a website is not only important, it is crucial. One of the best things ...
Posted in SEO
Foursquare is what some would call the talk of the town and could soon be a household name along with Twitter and Facebook. Right now Foursquare is in its infancy and the majority of the users are also Twitter users. ...
Posted in Google
Google has been making a lot of moves lately as they have been acquiring several companies in order to expand their horizons. Google has recently acquired Picnik, which is an online photo editing company.
For years the main way to make ...
Posted in SEO
When a company is starting up, building a website is a crucial factor and is a must in today's world. SEO should be at the front of the list even before building a website. So the question is "When does ...
Posted in News
Innovation Simple is continually looking to expand its reach in the Utah marketplace. In the 4th quarter of 2009 we were afforded the opportunity to server the Salt Lake City area better, by having an Innovation Simple representative move to ...
Posted in SEO
In performing SEO (search engine optimization) for a website there are several factors that you must look at. Title tags are very important and probably the most important on page factor.
What is a Title Tag?
A title tag is a quick ...
Posted in Google
Google has acquired Aardvark recently and this move continues to show Google's interest in the social search. Aardvark has been described as a social search company in which you can ask a question and instead of finding a webpage to ...
Posted in SEO
The game is changing in the seo world and there are a lot of new things that search engines are looking for. One of the things that has stood its ground throughout all of the changes is syndicating content. Content ...
Posted in SEO
As the technology evolves there are some things that do not evolve and that is the things people like to share which means going viral. Viral marketing has always been a huge way to market. When it comes to seo ...
Posted in SEO
When performing SEO you do a lot of quick analysis for clients website's to give you a quick look into where they stand. There are some major things that you can look at that will only take a couple of ...
Posted in Google
Google officially launched Google Buzz Tuesday February 9th, which is a social media network within the Gmail interface. With Google Buzz you can follow people and they can follow you on what you post, upload videos, comments, links and is ...
Posted in Google
Google is continually pushing their personalized search service making it better for users to find things faster and more relevant to them based on past search history. This feature exists on the web search function and now it exists ...
Posted in SEO
Yesterday in the Super Bowl between the Indianapolis Colts and the New Orleans Saints millions of people watched the commercials to see what was new as far as the advertising arena goes just as much as they watch the game. ...
Posted in SEO
Last year Google brought out a new tool call Google Squared which will build a spreadsheet of what you put in the search box. For example if you type in colleges then you will see a list of colleges with ...
Posted in News
Things are moving in the internet world and Innovation Simple has experienced a shift in more businesses needing to improve their websites and online presence. Due to the growth that we have received we have a hired a new programmer ...
Posted in SEO
Search engine optimization has evolved over time as the technology that search engines use has evolved, however there are still the basics of how search engines operate. Search engines were built by men who like all people use the same ...
Posted in News
The internet is getting bigger and bigger as more and more people use it for not only work related tasks, but also for entertainment purposes as well. In 2009 online video viewing went up by 50% in how many minutes ...
Posted in SEO
When performing search engine optimization one of the most important things to do is to receive inbound links that will help build the reputation and authority of the site. It is not advised to have a lot of outbound links ...
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