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YouTube Video Optimization for Musicians

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Musicians will always look for ways to share their work with their fans and the world. In this day and age, social media and the Internet have been the path for musicians to get their music out with no additional cost. This is done through using simple marketing tactics such as YouTube video optimization. Keywords Just like search engine optimization,…
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Guerrilla Marketing Campaigns For Small Companies

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Disclaimer: If your company can’t afford to take risks, this won’t benefit you. Otherwise, proceed with an open mind and learn about implementing a guerrilla marketing campaign. As risky as it may be for a small company to make some noise in its respective city or region, some industries such as financial and insurance services should avoid this. Guerrilla marketing…
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The Difference Between Instagram and Vine Videos

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Last month Instagram took another shot at Vine with its import feature which allows users to record more video after the pre-recorded footage. This allows users to add two shorter pre-recorded videos into one Instagram post till the 15-second limit is reached. Another feature of the Instagram video is the option to choose how the users can square-crop the clip…
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Digital Marketing Skills Every College Graduate Should Know

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Ian Ray The Essentials As college graduation nears, you may come to realize that you need to reevaluate your skill sets for your future occupations. Without any skills, you’ll be without a job. As college graduation nears, you may come to realize that you need to reevaluate your skill sets for your future occupations. Without any skills, you’ll be without…
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The Effective Combination of PR and SEO in Today’s World

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PR and SEO have once been isolated from each other in terms of how they function. With modern technology, PR and SEO have become nearly identical goals- to gain earned media. In both cases, they need relevant, informative and newsworthy content for each to functionally produce an outcome. A few ways that PR and SEO can work together are included…
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Is Social Media Taking Over Our Lives?

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1. One thing in the world that unites us all despite our differences is Facebook. Deep within ourselves, our hope is that our friends will click their like button and post comments on our wall. 2. The differences of a “Facebook addict” and “mentally affected by the usage of Facebook”. 3. A fast way to get your neighbor or friend…
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Is Social Media Taking Over Our Lives?

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1. One thing in the world that unites us all despite our differences is Facebook. Deep within ourselves, our hope is that our friends will click their like button and post comments on our wall. 2. The differences of a “Facebook addict” and “mentally affected by the usage of Facebook”. 3. A fast way to get your neighbor or friend…
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Motivations Behind Social Media Posts

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As social media and online engagement between friends and family increase, the type of content we share among each other has molded into several different categories. With so many topics, articles and YouTube videos on the Internet, what drives an individual to share particular content with someone else? Here are some types of posts and content that we may be…
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The Effects of Social Media in Communication

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There has been the debate of whether social media usage has taken over how we communicate with others and if it has degraded our interpersonal communication skills such as face-to-face communication between friends and loved ones. I recently read a blog article from Forbes about whether social media is ruining real communication in our world today. I found some intriguing…
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How Can Technologies in the Classroom Help with a Student’s Education?

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Classrooms are the same as when our parents were in school with chalkboard, desks and book shelves but isn’t it time for a revamp in classrooms to get up to date with modern technology? These days, work fields are looking for candidates with computer skills and experience using software and programs in various fields of work like engineering and science….
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