Performance Marketing Blog

The latest from the marketing managed team.

Innovation Simple Blog

Oct 8, 2013

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Social Media and the Government Shutdown

Posted in : News

Although there have been over fifteen government shutdowns in the past forty years, this year’s government shutdown has drawn more attention than most shutdowns. The simple factor that distinguishes this year’s shutdown is social media. Social media has provided continued insight into the progress (and non-progress) of the current shutdown situation, making the status of the shutdown more readable to…
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Oct 7, 2013

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Provo: The New Seattle

Posted in : Provo Utah

Jake Wixom Provo is to Indie as Seattle was to Grunge Provo . . what the artistic world has come to call an explosive, creative hotspot, and one we call home. Maybe you’ve heard that Provo was recently chosen as one of just a handful of cities to receive Google Fiber, or that Imagine Dragons, a band that is being…
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Oct 4, 2013

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Tips for Using Instagram for Businesses

Instagram, a photo-sharing app created by Kevin Systrom and Mike Krieger, was founded in 2009 was revolutionized from elements of Foursquare and Mafia Wars, a popular game developed by Zynga. It came from nothing to one of the popular photo-sharing app in the world after just a few years. Instagram creates a community that brings many people together to share…
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Oct 3, 2013

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Three Simple Ways to Keep Hackers off Your Wi-Fi

Posted in : News

Tyler Carter Secure Wireless Network Wi-Fi is an amazing technology that has made the use of the Internet easier for personal and public use. This wireless internet access can come with a price though, and that price is security. When your Wi-Fi network can be accessed by unauthorized people you open yourself up not only to people stealing your bandwidth,…
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Oct 1, 2013

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In Case You Thought Social Media Doesn't Matter

Posted in : News

If up until this point you’ve thought that social media doesn’t matter, you may want to rethink your strategy. According to this Wall Street Journal article, social media could be the deciding factor for big investment companies deciding whether or not to invest in your company. According to Christophe Vandaele (who was quoted in this article), a managing director at…
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Sep 27, 2013

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The Downtown Provo Renovation

Posted in : Provo Utah, Small Business

As the weather and temperature around the country is changing to fall season, so has the downtown Provo feel and looks in the past few months. A new facelift that has been much needed for many years of Provo’s business district since been established in the 1800s. Allegiant Airlines, Provo City Center LDS temple, Nu Skin expansion, Utah Valley Convention…
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Sep 24, 2013

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Why Good Design Matters

Posted in : News

Vintage Coca-Cola Design Anyone who has started their own company knows that there are a million different steps involved in operating a small business. Sometimes, in the beginning stages, as priorities are jumbled, design is overlooked. Oftentimes, design doesn’t make it on the priority list at all. Many small companies, in an attempt to save time and money or both,…
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