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Spending Money to Make Money

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This is not a political post. I know nothing of how to run an economy on a national scale. This post is about marketing. This post is about paid advertising and marketing efforts. Marketers are almost all in agreement that you must spend money to make a profit. It seems contradictory, but well-spent money on marketing efforts will bring cash…
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The HUVr Board is Here

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There is a fake ad circulating the Internet right now about a Huvr Board. The actor who played Doc Brown in Back to the Future steps out of the infamous time travelling car with a hoverboard in his hand. He hands the board to Tony Hawk, Moby, and other famous figures who testify to the authenticity of the board. The…
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Google AdWords Demystified

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Google AdWords is a headache to look at. The start up is enough to make a normal human-being claw at the computer screen in an attempt to escape. It’s not hard, it’s just a learned process. There are tons of tutorials and I won’t attempt to make another. To be quite frank, the tutorials make me more desperate than AdWords…
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5 SEO Trends Every Entrepreneur Needs to Know for 2014

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If you are an entrepreneur that relies heavily on online presence, it is important that you take a look at the following trends to help you understand that the SEO landscape is changing. Effective SEO has three pillars. A good SEO strategy has three pillars to it: links, components, and social media. In the last year, people have noticed that…
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Live the American Dream in Salt Lake City, Utah!

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Scott Christofferson So you want to live the American dream do you? That’s good because if you’re in Salt Lake City, Utah you have a great chance of doing just that! A recent study says that children born in a low income family in Salt Lake City are more likely to live the American dream than anywhere else in the…
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Stop By Our Office!

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Stop By and Meet the Innovation Simple Team Do you live in the Northern Utah, Southern Utah, or Las Vegas area and have questions about marketing, web design or strategy? Want to meet our team? Come in to one of our offices: Salt Lake City, Utah; St. George, Utah; and Provo, Utah. Salt Lake City, Utah: 5284 S. Commerce Dr….
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New Years Is Here

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Scott Christofferson New Year’s Eve is upon us again. December 31st rolls around every year just like clock work. It’s now the time we should be focusing on New Year’s Resolutions including (but not limited to): breaking bad habits and forming good ones, losing weight, gaining muscle, starting businesses, writing books . . you know, just the works. All of…
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Instagram #Hashtags for Everyday of the Week

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For those who are Instagram users, I wanted to take a moment to go over the hashtags that have been popular and trending in the social media field for everyday of the week. Monday For those who dislike Mondays, #MondayBlues has over 80,000 posts on Instagram from those individuals who post things that show “this day sucks” – from spilled…
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How To Get More Twitter Followers

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When I first started using Twitter, I never thought how important it was to tweet daily and I never did figure out how to get followers. I always thought it was all about following other Twitter users and tweeting about various topics, hoping that someone would start following me. It never has turned out that way since I’ve used Twitter…
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How To Get More Twitter Followers

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When I first started using Twitter, I never thought how important it was to tweet daily and I never did figure out how to get followers. I always thought it was all about following other Twitter users and tweeting about various topics, hoping that someone would start following me. It never has turned out that way since I’ve used Twitter…
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